Vasilenko Alexander

№ 4, 2000

• Public Role of Corporative Public Relations

  In spite of its youth Russian corporative PR has an important place in the system of public relations. One of its major functions is ensuring of stable market reforms since the interests of big corporations coincide with the arterial dimensions of the last decade. Corporative PR struggles against mythological images of big capital which are inherited from the soviet ideology.

  DOI: 10.30570/2078-5089-2000-18-4-129-133

  Pages: 129-133